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February 15, 2010

Can Monopoly Come After Me?

MonopolySpongeBobSquarePantsEdition_billboard_1.jpgDear Rich: A few years ago, I came up with my own version of Monopoly to use in high schools as a fun way to teach a topic. The game became so fun and popular that a local science center wanted to play it and open it up as a free competition between schools. I didn't have a problem with that, but was starting to get a little worried about legal issues. I tried several times to contact Hasbro to ask permission, but they never responded. I told the schools that unless they intended on backing me up if any legal issues arrose, that I would not allow the game to be played. No one wanted to back me up, so I decided that I would change the game sufficiently as to make it very different from a Monopoly-like game. I did that and the game looks great and still fun (I'm pretty sure that I changed it enough.). Now, I'm uncertain. Did I change it enough? Really, the only thing that remains similar is that you can purchase property (but they're not houses or hotels) and pay rent? Because I am not selling it, am I safe? If I do decide to turn it into a classroom-type game, how difficult would that be and is the fact that the game was originally based on MONOPOLY going to cause problems? Should I go see a lawyer? Is it worth going through all of the trouble of patenting my idea and/or selling it? How many board game ideas out there really make it (I'm assuming that it is very little)? Can I protect my idea and distribute the game for free (just get organizations to give me cash to produce and distribute for free in schools)?  I'm hoping that you can help. The Dear Rich Staff would like to help but we're pretty exhausted from reading all your questions. Wait a second while we hook up a caffeinated IV drip. 
1. We don't know if you changed the game enough but if people play it and say things like, 'this seems a lot like Monopoly,' the answer is probably, 'No.' 
2. If the only thing the games have in common is the idea of purchasing property, then you're not likely to be infringing.
3. If the game infringes, you will be liable for selling, distributing or licensing. You don't have to make a profit to be an infringer.
4.  If it's not similar to Monopoly it won't infringe even if you were originally inspired by Monopoly.
5. We don't know if you should go see a lawyer. We happen to like lawyers and think they're an interesting group of people. But that's just us. Also, when we speak to lawyers, the meter is usually not running. We would suggest holding off on the legal visits and learning as much as you can by yourself.
6. You may be able to patent your game--possibly with either a utility or design patent--but we wouldn't recommend it as a strategy for board games (which kind of fits in with the whole twisted legal history of Monopoly). In any case, copyright and trademark law should do just fine for you.
7. The Dear Rich Staff used to do a lot of toy licensing and our experience from that was that board game licenses were exceptionally rare. You will have a hard time getting in to see the two or three companies that still make board games, and without major distribution, it will likely become a money-losing venture. Even if you do license it, the chances of breaking through the existing pack of popular and classic board games is slim. (Sorry to be so negative but we're glass-half-empty folks).
8. If your game isn't substantially similar to an existing game and doesn't use a similar trademark, you're legally entitled to do what you want. 


November 23, 2009

Project Iron Quilter

quilt.jpgDear Rich: Is it possible to somehow protect the name and/or concept of a competition I put together for my local quilt guild? I would like to protect it not to prevent others from putting on their own competition, but more to be certain no one else decides to copyright, trademark, or patent the concept/name and prevent our guild from using it again! Since the concept was inspired by two guilty pleasures of mine, "Project Runway" and "Iron Chef." I'm not certain "Project Iron Quilter" can be trade-marked, but wanted to find out and got very confused when I looked at all the websites that offer to 'guide' people through the process. Would it be possible to protect the concept given the similarities? The short answer -- and this is a bit of a Catch 22 -- is that the more you try to be proprietary about this competition, the more likely you are to attract problems which could end your own use.
Stopping Others From Using the Name. You might be able to register the trademark PROJECT IRON QUILT as a service mark since there are no substantially similar marks. Possibly the owners of the IRON CHEF mark may object (although we doubt it). The owners of the PROJECT RUNWAY mark may care more about it since quilts are closer to fashion than cooking. But even if you obtain the mark, that doesn't guarantee your use of the concept. 
Staying below the radar is better. Under various copyright (you're creating a derivative version) and unfair competition principles, the owners of the game shows may object to the borrowing of their formats for your purposes. (Reality shows are protective of their respective turfs.) Neither show may want to intrude on you if you're just running a charity benefit and raising money for cancer patients. But once you begin to claim IP real estate by registering the name or seeking other proprietary rights the shows may feel they have to react to preserve their property. That's why the Dear Rich Staff recommends you stay below the radar and enjoy your success without the paperwork.

To find out more about copyright law, see my book Patent, Copyright & Trademark: An Intellectual Property Desk Reference. 
June 12, 2009

Sports Licensing: Is the System Rigged?

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Dear Rich: I have a great idea for a sports team related product and have started looking into a patent.  I looked into licensing and can't even believe that it's legal to put the restrictions on that these teams do. I don't want to cheat these universities and professional teams out of their money on these things but they make it impossible to make a new product, not similar to anything they are offering without going through one of their existing suppliers or having an exemplary record of mass producing products similar. WHAT HAPPENED TO THE LITTLE GUY? WHY CAN I ONLY SELL MY IDEA? WHY CAN'T I OBTAIN LICENSING THEN GET INVESTORS ONBOARD? THE SYSTEM IN LICENSED PRODUCTS STINKS AND SHOULD BE ILLEGAL. Ouch ... our ears are ringing.  We understand you're angry, but in the future, you may want to consider the intonation of your query before hitting the "send" button.  Okay, assuming your question is 'Why is it so hard to license products to a university or professional sports franchise?," the short answer is that as a general rule, the bigger the enterprise, the less that the enterprise wants to hear from outsiders, a principle sometimes referred to as "NIH." (As you probably know, sports licensing is a big enterprise .... so big that even reading about it can be expensive.)
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There is, however, a logic behind the closed-door approach of the sports licensing industry. Like the toy licensing business, sports licensing execs don't want to deal with strangers or companies that can't meet manufacturing numbers, accept legal requirements, or provide quality assurance. This is especially true in a depressed business climate when risk-aversion is the name of the game. (Although that doesn't stop sports-licensing of some crazy concepts -- check out the MLB-licensed "fan" coffins, above.) As you may be aware, the road you are seeking -- attempting to patent your invention, get investors and manufacture the product yourself (can you deal with foreign manufacturers?) -- is littered with unhappiness and bankruptcies. The Dear Rich staff advises that you reconsider the idea of pitching your invention (hopefully, patented) to an existing manufacturer or agent -- that is, a middle entity who already has cachet with the teams. That's the way many "little guys" get started in the sports licensing world -- by slowly building trust with existing companies. 
June 11, 2009

Board Game Based on Movie (NOT!)

boardgame2.jpgDear Rich: I'm thinking of developing a board game based on a friend's idea. The game title and game roles are borrowed directly from a movie. Can I use the movie title and characters' names in my game? Secondly, I want to use characters' portraits from the movie in my design. What if I just draw the portraits by myself, say, in cartoon style? Third, the game rule is based on a party game called Mafia. Is that legal? Before we begin, can we send a shout-out to anyone asking Dear Rich questions about using a movie or TV show as the basis of their book, movie, t-shirt, or coffee mug? Regardless of the legal analysis provided by the Dear Rich staff, if the owner finds out about what you're doing, Games.jpgyou're likely to get hassled. (Yes, we're talking about "sue first, ask questions later.") We're not advising you give up your legal rights, but if you have limited resources, we do advise against investing them in a project with a built-in hassle factor.

Okay, the short (and long) answers to your questions are: (1) copyright does not protect titles, but may protect a title when used in connection with other important elements (like character names); trademark law may also protect the movie title, (2) your drawings may or may not avoid copyright problems (it depends on whether they're considered derivatives) and may or may not avoid right of publicity claims (it depends on how the game is marketed), and (3) the psychologists who invented Mafia don't appear to claim proprietary rights, so you're free to base your game on it as long as you don't copy somebody else's derivative version. Take-away points: enjoy the game; don't sell it.
June 9, 2009

Board Games, the Bible, and Canada

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Hi Rich: I am a Canadian and in 1999 I approached a company (not a board game or toy company) to find out if they wanted to produce a board game. The prototype I sent them was based on a Biblical story and required that the player answer a series of questions to win. I have some emails from this company that I saved that clearly show that I was working with them on the game. After a year of having no contract and no clear answers, I got agitated and contacted the office manager (supposedly the employee's boss) and I was then told that since this company was not a board game producer, they would not be interested in pursuing this with me, but if I did have it produced, they would consider it. Long story short, this company along with their book publisher did in fact produce a board game for kids remarkably similar to mine, although there are some differences. The board itself looks very similar, and the strategy and method of winning are the same. Their board is in a different case and they use a "pop up" device but there are still many similarities. Is this a copyright infringement? Am I protected in Canada just having the idea or did I legally need to do something else to protect my idea?
  
Games.jpgThe short answer to your question -- to paraphrase Bob Dylan -- is that something is happening here but we don't know what it is. Your dilemma falls into a growing area of litigation known as idea-submission disputes. Whether your situation violates Canadian law (we're assuming you submitted to a Canadian company) probably depends on the following: (1) The circumstances under which you submitted your idea. (Was it clear you were making the submission for financial consideration? Probably.) (2) Whether your idea was sufficiently unique. (Have others come up with the same concept or are they likely to? That's a tough call since it's based on the Bible.) (3) Whether there is documentation indicating that the company intended to enter into an agreement or venture with you (or otherwise share revenue). (4) Whether what you provided was sufficiently copyrightable. (Did the company infringe that copyright with their game? Hard to tell without further investigation.) (5) The amount of time that has passed since the company first produced the game. (Did you wait too long to pursue this claim?) (6) Whether Canadian idea submission law differs substantially from U.S. law (according to this article, they appear to be based on similar Anglo-American legal principles). As usual, there are other factors, such as whether you can afford to hire a lawyer, whether you can afford to duke it out, and whether the game is popular enough to make the lawsuit worthwhile. (And of course, the Dear Rich staff suggest that you could always turn your experience into another board game.)