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February 17, 2010

Searching for Misplaced Movie Rights

Refrigerator.jpgDear Rich: I want to adapt an out of print children's novel from 1971 into a screenplay. However, when I tracked down the last known rights holder, a notable book publisher, I was informed that they simply lost/misplaced the film rights. They assured me that they would let me know if they found them, and that was three years ago. I plan on restarting the process again, but what is my next logical step if I reach the same dead end? Is it game over? The publisher who "misplaced" the movie rights ...did they look behind the refrigerator? Sometimes stuff falls behind the file cabinets, too. And once the Dear Rich Staff found an unopened container of Desenex way in the back of a desk drawer.
Losing the movie rights. Of course movie rights are not exactly the same as anti-fungal powder so we're a little confused by the publisher's response. We assume they meant that they lost some document since the rights are intangible. But what document could they have lost? The original publishing agreement may have spelled out who owns the movie rights. But if the book is out of print, chances are very good that the publisher no longer has any rights and that all rights reverted to the author. Publishing contracts form the 1970s often had "use it or lose it" provisions in which rights reverted if they were unexploited. Similarly, if the publisher assigned the movie rights to another entity -- usually as an option agreement -- there's a good chance that's expired and reverted as well. 
Who's got the rights? Our guess -- and it's just a guess-- is that after forty years, all of the rights (including movie rights) reverted to the author. If the author is deceased, it went to the author's estate. You should contact relatives of the author to find out if they have a copy of the original publishing agreement. (That would spell out who initially controlled the movie rights.) If the author had an agent, perhaps that person can locate the contract. There are also pricey services that will provide a copyright search of titles. And of course, there are personal search services that can locate people. (The Dear Rich Staff used to use them to find absentee landlords whose tenants had frontal lobe problems.)
February 4, 2010

Fiction Writer Asks ... May I?

iStock_000002478708XSmall.jpgDear Rich: In a work of fiction may I write about an adventure in a well known museum and describe specific exhibits that get vandalized? May I write critically about a well known writer who has been dead for over 100 years? May I write about stuffing a family into a Chevy truck? May I write about a fictitious company that clearly resembles a large fortune 500 company? Yes, yes, yes, and yes, although the Dear Rich Staff is a little concerned about the idea of "stuffing a family into a Chevy truck." 
November 20, 2009

Reach Out and Infringe Someone: Using Ad Slogans as Chapter Headings

feature_sausage.jpgDear Rich: I work for a publisher and recently ran across a manuscript for a fiction book that used advertising slogans for chapter headings. For example, the authors used Hebrew National's, "We Answer to a Higher Authority." The authors thought it was fair use but since it's an advertising slogan is that also considered fair use? I told them to check with an attorney but they decided to just remove them.  The Dear Rich Staff gets so sad when someone's creativity is stifled by legal uncertainties. The short answer is that you're okay to use slogans in fiction. However, avoid using the slogans in the book's title or advertising (that is, stay away from commercial uses versus editorial uses). The Supreme Court has defined "commercial speech" as "speech which ... propose[s] a commercial transaction."
Copyright law and fair use.  As for using advertising slogans under copyright law, there isn't a problem. Copyright does not protect short phrases and even if it did, the use you described appears to be a fair use
Trademark law and fair use. You can use a trademark (including slogans) for editorial or informational purposes without permission. That's because readers who stumble on a trademark within the text of a novel aren't likely to be confused into thinking that Hebrew National or Apple are sponsors of the book. There is a concept known as 'trademark fair use' that is distinguishable from the fair use defense applied in copyright law -- it's used as a defense to a claim of trademark infringement. In other words, it's sometimes asserted when a competitor uses another company's trademark to describe the goods (for example, the maker of an electric dishwasher may describe the "joy" of clean dishes without infringing the trademark JOY for dishwashing liquid). Some noncommercial uses of trademarked terms (such as described in your letter) -- though not technically trademark fair use -- are often lumped in the same category.

Want to learn more about fair use? Check out my book Getting Permission: How to License & Clear Copyrighted Materials Online & Off.
October 14, 2009

Who Gives Permission -- the Publisher or the Author?

dickens_oliver_twist.gifDear Rich: I work for a small non-profit with offices in the UK and California. Our mission concerns the protection of both biological and cultural diversity. In an effort to fulfill this mission, our group created a community study program that includes a reader featuring works written by leading ecological scholars and activists. We're updating the curriculum and most of the authors have agreed enthusiastically to let us use their material for free. However, a few of them do not hold rights to their work and the publishers are asking for fees that are prohibitive. We're trying to find substitutes. Do we need to get both the authors' and the publishers' permission if the books attribute copyright only to the authors?The short answer is that the copyright owner is usually -- but not always -- the person to give permission. The reason we need to provide a longer answer is that often the author retains copyright ownership but grants exclusive rights to a publisher. So even though the book's title page says Copyright 2009 Dear Rich, the publisher still controls all rights and can even file an application for copyright registration as the owner of those exclusive rights.
How can you tell who owns what? Usually, you need to ask the publisher. As a very general rule, authors of articles in scholarly journals and other periodical publications traditionally retain subsequent print publication rights. Also, as a general rule, most authors of books do not control the right to copy portions of their published books since print reproduction rights is one of the exclusive rights universally granted to book publishers. (Note, in the event that the publisher stops selling the book, these rights commonly revert to the author -- or at least they used to in the old days of publishing ...). So even though the author may be enthusiastic about including the work (and may be listed as copyright owner), the publisher may be the one who has to okay the use.
We support your work and wish publishers would support it too (instead of making you beg like Oliver Twist). If the Dear Rich Staff  made more money we would shovel it towards our favorite conservation nonprofit located in the nearby (and beautifully named) town of Petaluma.

Want to learn more about who can give permission? See my book Getting Permission: How to License & Clear Copyrighted Materials Online & Off. 
October 5, 2009

Brown Bagging Banned Books

catcher.jpgDear Rich: My nonprofit foundation wants to create and sell a calendar of bookmarks with photos of books that have been challenged or banned. The photos show the cover in a scene or "still life" that relates to the title. In all cases, the title can be seen, even when much of the book cover is otherwise obscured (at least 10% is obscured). Some book covers also have artwork by artists who illustrated the book. Only one of the books is in the public domain. The Foundation is planning to sell about 2000 editions of this 16-month calendar bookmark. Do we need permission from each publisher if we use the jacket or cover of the book in a composed "scene" where the jackets are obscured by at least 10%? What if we photographed the books wrapped in brown paper with the title handwritten? Sorry, we wanted to answer your question during "Banned Books Week," but time just got away from us. Hey, we like your brown-bag idea (it works for some) and no permission would be required. 
Still Lifes. As for your "still life" concept, the safest course is to get permission for the book cover art. At the same time, if someone says no, or you can't locate the owner, you can probably get by without permission. You have a strong argument that your work is transformative and constitutes fair use. BTW, the Dear Rich Staff isn't sure what you mean when you write of using "artwork by artists who illustrated the book(s)." If you have their permission for the  additional art, great. Otherwise, you might be pushing the fair use boundaries by reproducing non-cover illustrations.
Trademark and titles. Single book titles are rarely protected -- that's why your brown bag approach is okay. However, Harry Potter, because it's a series, is federally registered and Warner Brothers owns the rights for calendars (Reg. No.3419797). For that reason, you might not want to use Harry Potter and the Order of the Phoenix on your cover, packaging or advertising. That also puts you in a better position to argue that your internal use of Harry Potter is editorial and non-infringing ... should the issue arise.

To find out more about permissions of all types, check out my book Getting Permission: How to License & Clear Copyrighted Materials Online & Off.
September 22, 2009

Sports Teams in Kids Book

CubsKids.jpgDear Rich: I have written a children's book that I want to publish. Central to the story is the main character's use of professional sports team names. Will it first be necessary for me to seek permission from the leagues (MLB, NBA, NFL, NHL)? The short and long answer is, 'No,' permission is not required for mentioning sports franchises in a work of fiction. Permission may be required if the name (or logo) of a sports franchise is used in the title or on the cover of the book. (The Dear Rich Staff is unsure of whether you'd prevail in a dispute over book illustrations that use team names and logo imagery so it's probably best to avoid that, as well.) As noted in previous posts, the two difficult-to-predict factors that matter are whether the league learns of your use and whether they consider it worth litigating over .

To learn more about trademark laws, see my book Patent, Copyright & Trademark: An Intellectual Property Desk Reference.
September 17, 2009

Punjabi iPhone Dictionary App

Thumbnail image for PJDict.JPGDear Rich: I recently found myself working on a project that involved an iPhone application that would function as a Punjabi language dictionary. I retrieved this dictionary by re-typing it into a database without the permission of the university that holds the copyright. The dictionary is also available online, however the copyright footer only mentions the software company that made the dictionary front-end, not the actual university. What is the law regarding international copyright of dictionaries? Can you really copyright a list of facts? Can I submit my iPhone Application to the App Store without any troubles? Would it make a difference if my app went out to the Dictionary's website and searched for a word rather than keeping a local database in my app? Will I have to retrieve a license from the university and pay them a certain share? Wow, that's a lot of questions. Let's just summarize by saying that if the university has a copyright in the content of the  Punjabi dictionary, your work is infringing. With the exception of GNU licensable dictionaries such as Wiktionary, dictionaries are typically protected by two types of copyright: a copyright for the original text expression in the definitions, and a compilation copyright for the collection of definitions. 
Facts. Facts. It's true that copyright doesn't protect facts but dictionary publishers would argue that writing dictionary definitions requires skill and unique phrasing. Even in those cases, when a definition is too short, or doesn't involve sufficient creativity, or is in the public domain, such definitions can still be protected as a group under the compilation copyright (and we assume that "compiling" a dictionary is different than having it "complied" -- see our cover above). As for linking to the online dictionary, that's a tough call. Like inlining or framing, it may be considered a copyright infringement. The university may also have a claim against you for unfair competition or similar statutes which make it illegal to pass off your work as that of someone else's. The real problem is more of a practical one -- whether you want a self contained app (that can also run on an iPod Touch without wifi) or one that is link-dependent.  As for international copyright rules, if the copyright is valid in a country that is a party to an international treaty, it can be enforced against you in the U.S. 
iPhones and Database Retrieval. According to the Dear Rich Staff If you don't have the rights to your content and you post it as an iPhone app, then Apple -- assuming it learns of the infringement --  would likely remove it and it would be buried in the iPhone App Graveyard.

To find out more about licensing, check out my book Getting Permission: How to License & Clear Copyrighted Materials Online & Off.
September 11, 2009

When Authors Are Readers

bogosian.jpgDear Rich: My book publishing contract has a provision that allows my publisher to make audiobooks. Except the book's been out for a year and they haven't done it. Do they have a contractual obligation to do it? What if I want to do it myself? (I think I am the best person to read my book.)  We'd have to see your contract but usually the publisher doesn't have an obligation to produce the audiobook, even though they own the rights. Most likely the standard that applies to the publisher is that it has to act in good faith and do what's commercially reasonable. And if the publisher determines that it's not commercially reasonable, it's "ixnay" for audiobook production. 
What's commercially reasonable? 
The party line on audiobooks is that a publisher usually sells one audiobook for every 10 print copies (sometimes the ratio is lower). So if your book sells 5,000 copies in its first year, it might not be commercially reasonable to produce an audiobook (at a cost between $2,000 to $10,000) if it will only sell 500 copies. It's possible -- though not likely -- that your contract will have a " use it or lose it" provision that says something to effect that if, after a certain amount of time, the company has not exercised certain rights, those rights revert to you -- for example audiobook rights. So look for any reversion clauses.
What About DIY?
Even if the rights don't revert, the publisher may be open to having you do it yourself. But the Dear Rich staff warns that unless you have had experience creating, producing and mastering, you'll need to hire and pay for some audio services in order to get a competitive sound quality. Having produced some extensive projects, we can say with conviction that it takes quite a bit of work to create a professional audiobook.
Are You the Best Person to Read It?
A professional reader will give you the most bang for your buck. But if you don't have any bucks, then "read by the author" may be the way to go. Unfortunately, not every author is as gifted at writing as performing; here are some exceptions: Eric Bogosian, David Sedaris, Joshilyn Jackson, Ron McLarty and Malcolm Gladwell

To learn more about copyright law, take a look at my book Patent, Copyright & Trademark: An Intellectual Property Desk Reference.
July 30, 2009

"Borrowing" Plot and Characters

Thumbnail image for Chapter1.jpgDear Rich: I was going to write a book that borrows the plot of another book partially. The book will give credit to the original author and will refer to characters in the original book by name. Is this OK or forbidden? Let's start with a question: Forgetting about copyright for a moment, if you were the author of a book and someone "borrowed" your plot and characters in another book, how would you feel? And not only that, what if the person who copied your stuff credits you -- as if you endorsed the whole thing. If you're like most authors, you'd probably be mad. You'd probably talk to a lawyer (or write to the Dear Rich Staff). The lawyer would tell you that it's probably an infringement but no one can predict with certainty whether it is or isn't (or whether it's a fair use). Our guess is that you would be so mad that you would file a lawsuit. 
Who Will Publish Your Book?
Okay, so let's assume that the author files a lawsuit. Your publisher -- assuming you were lucky enough to find one in these troublesome days of publishing -- (or your publisher's insurer) would likely ask you to pay the costs of the lawsuit based on the indemnity provision in your contract. So even if you win the lawsuit -- or you settle as they did in this case -- you probably will have given up most of your royalties to pay the attorneys. And if you lose the lawsuit, -- as in this case -- then you pay the attorneys, and your book goes unpublished. 
Can You Win The Lawsuit?
Okay, now for the fine print. Is it legally permissible to borrow? Maybe. Some plots -- boy meets girl, boy loses girl, boy gets girl -- and some characters -- good cop, bad cop -- are so stock, that they are considered merely "ideas," not original expressions -- a theory best expressed in this case. In other cases, the author may create something transformative that qualifies as a fair use. (Keep in mind these are issues raised at trial, so the attorney is billing as you prove your point.) There are many cases on the subject of borrowing plot and characters and you may want to peruse a copyright treatise before penning your opus. And of course, as always, disregard all of the legal blather, above, if the book or character you are copying -- for example, Sherlock Holmes --  is in the public domain.
July 9, 2009

Trademark in Book Title: Irreparable Harm?

Thumbnail image for judge.jpg
Dear Rich: I have to file a pro se case against an author using my mark in the title of her new book (yet to be published, but much publicized). Can I file for injunctive relief against her publisher, agent, publicist and her all at the same time or would I just file against the publisher? The short answer is that you should only seek an injunction against somebody who is about to cause you immediate harm that cannot be repaired and for which money won't compensate you. So, you'll have to figure out who, amongst your candidates, fits that bill. (We assume you're referring to a preliminary injunction -- an order granted before the trial occurs.) Even if you can prove under trademark law that the use of the mark in the book title is likely to confuse consumers -- and that could be a tough claim to prove -- it doesn't mean that anyone caused you harm that is "irreparable." You're going to have to show up in court and make a strong showing that you're likely to prevail at trial and that if the book is published you're going to really take a serious financial hit. That's a tough argument to win if you haven't made much money with the mark in the past, for example. Since you're already headed uphill as a pro se litigant, the Dear Rich Staff thinks you might want to simplify your litigation by striking the request for a preliminary injunction. Keep in mind that if you lose the battle over the injunction, you're in a very poor strategic place heading for trial. And if you win the battle, the court may require you to post a bond to compensate the publisher for any harm caused by the injunction (in the event that you later lose the case). Ouch!  
June 25, 2009

Can a Chapter Heading Infringe a Book Title?

Thumbnail image for iStock_000008619225XSmall.jpgDear Rich: I wrote a nonfiction book and it turns out that one of the chapters is the same title as a book on a similar subject. The person who wrote that book also has seminars and a DVD using the same title. I seem to remember that there's no copyright on titles -- but don't know how to make sure. Am I infringing? The short answer is 'No.' Copyright law definitely won't protect the book title. Trademark law (with rare exceptions) only protects book titles when used on a series of books. (The author could federally register the title for her seminars but she hasn't done so, yet.) Even if the author could prove she had trademark rights, she would have to show a likelihood that purchasers would be deceived, confused, or misled (yes, we know we could have said it with one word, but we're lawyers). Proving likelihood of confusion seems difficult since most consumers won't see your chapter heading until after they have purchased your book.  All that said, the author or publisher may still fire off a C&D letter should they learn of your chapter title (and may even dredge up claims of unfair competition). If you're concerned about getting hassled, the Dear Rich staff suggests that in the short term, avoid using the chapter heading in promotional materials for your book; and in the long term -- assuming you do a second printing of your book -- change the heading.